marketing & sales books

Youtubers. How Youtube shook up TV and created a new generation of stars

Author: Chris Stokel-Walker

Hooked : How to Build Habit-Forming Products

Nir Eyal

Nudge: Improving Decisions About Health, Wealth and Happiness

Richard H. Thaler, Cass R. Sunstein

This is Marketing. You Can't Be Seen Until You Learn to See

Seth Godin

Built to Sell. Creating a Business That Can Thrive Without You

John Warrillow

Conversation Marketing. How to Be Relevant and Engage Your Customer by Speaking Human

Kevin Lund

Storynomics. Story-Driven Marketing in the Post-Advertising World

Robert McKee